Email Design Review

La Mer

Watch it! This email design will sucker-punch you with pure delight.It has been a loooong minute since we opened an email and grinned at the sheer creativity of the design. The gif game of this email from LA MER is strong. You guys, it even has stop-motion animation!The use of actual text is great, the use of brand colors is very clever, and the variety of layout is visually engaging. Got us to click through *immediately*.

Words
Simona Pralea
Published
December 6, 2023

Pros

  1. Really lovely use of storytelling through gifs
  2. Nice balance of text and imagery
  3. Love the stop-motion animation!
  4. Color usage makes the email feel very cohesive
  5. Elegant, minimal footer

What’s a Rich Text element?

What’s a Rich Text element?

What’s a Rich Text element?

What’s a Rich Text element?
What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

  • bullet point
  • bullet point
  • bullet point
  1. bullet point
  2. bullet point
  3. bullet point
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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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